Creation of the Genuine haka

Before the beginning of LaLiga Genuine Santander, at AGF we composed a song and designed a basic dance routine, which we called the Genuine haka, with the aim of uniting players, coaches and supporters alikeWe also recorded a video to see if the dance would go viral – with even better results than we expected! 

Before each match and at closing ceremonies, all the players, coaches, supporters and guests line up to perform the Genuine haka, the dance that unites us all 

Fundación La Liga

We also helped to achieve the UN’s Sustainable Development Goals: